Yearbooks

Strategic management 801


 
Module code ISM 801
Qualification Postgraduate
Faculty Faculty of Engineering, Built Environment and Information Technology
Module content

The objective with this module is to stimulate strategic thinking and the development of strategic decision making skills amongst students in the field of strategic management in an engineering environment. In this module the following topics are addressed:
Concepts and practice of strategy: An historical background serves as introduction. Classical concepts and misconceptions in strategic and operational management work are given.
The process of strategic management: The work content and structure of strategic management are discussed. A schematic model of the process is developed.
Formulation of Strategy: This section gives a statement of the work to be done in formulation of strategy. The following aspects are covered: The company mission. External environment. Environmental forecasting. The company SWOT analysis. Formulating objectives and grand strategies. Strategic analysis and choice.
Implementation of strategy: In the concluding part of the module attention is given to implementation through business functions, structure, leadership and culture, rewards, control mechanisms for measuring, evaluating and corrective actions.

Module credits 10.00
NQF Level 09
Prerequisites No prerequisites.
Contact time 20 contact hours per semester
Language of tuition Module is presented in English
Department Engineering and Technology Management
Period of presentation Semester 1 or Semester 2

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